The term ‘coworking’ has exploded in popularity in recent years, largely in part due to the shift towards flexible work spaces and the rise of telecommuting.
But what exactly does coworking mean?
For many people, the term evokes thoughts of startup tech companies huddled around large tables in a open office coding away on their laptops. However, in reality coworking can be used to describe a much broader workspace layout, not strictly limited to open plan tech incubators and accelerators as is commonly thought.
Oxford Dictionary defines coworking as:
“The use of an office or working environment by people who are self employed, or working for different employers, typically so as to share equipment, ideas and knowledge”
Furthermore, a recent report on flexible workspaces by Colliers International, found that today’s coworking model typically offers a split of 80% private offices to 20% open plan lounge areas.
Therefore, coworking is not just the domain of tech types working away on their latest app at shared desks, but rather an environment where people from a variety of industries come together to collaborate, expand their networks and share the resources of a common workspace. Whether that be in shared common areas or private serviced offices.
So why are people choosing to work in flexible workspaces such as coworking spaces in Brisbane? The answer to that question can be summed up in four key points:
1. Price
Perhaps the most influential factor of all, price, is a driving force behind the rising trend of shared workspaces. Coworking is often a flexible workspace providers’ cheapest fixed office solution. Starting at just $499 per month, coworking space at Corporate House includes everything you’ll need to be instantly operational, which compares favourably with the cost of establishing and maintaining a private business premises.
2. Socialisation
Many individuals who utilise coworking spaces are sole traders who typically could work from a home office. However, the isolation and distractions that come with a home based workspace can prove to be counter productive for most. A shared workspace not only allows for clear segregation between business and personal life, it also creates valuable opportunities for socialisation amongst like minded peers. Corporate House actively promotes socialisation amongst our tenants, holding regular after hours events to bring our communities together.
3. Collaboration
In business it’s commonly accepted that your network is your net worth, which is why so many consultants and professional services firms revel in a shared workspace environment. The ability to make connections and business referrals within a community atmosphere can substantially contribute to the growth of your business.
4. Conducive Work Environment
The newest iterations of shared workspaces are designed specifically to minimise noise and provide an environment conducive for working. Corporate House coworking locations are architecturally designed to be stimulating and to soak up acoustics. From the light shades to the acoustic tiles lining the walls, no expense is spared in creating a comfortable shared workspace for all. Much thought also goes into creating break out spaces to conduct meetings or to have more confidential phone calls within outside of the shared workspace environment.
Is Coworking Suitable For Everyone?
Whilst coworking is an excellent option for many types of professionals, there are some vocations that aren’t well suited for shared workspaces. Typically any type of work that requires extensive phone use is not a great fit for shared environments, particularly if discussing sensitive or confidential information. Recruiters, Sales Professionals, Lawyers & Accountants are better suited to private serviced offices.
If coworking sounds like a suitable option for your business, Corporate House currently has shared workspaces in 8 locations throughout Brisbane and the Gold Coast with more on the horizon. Contact us today to book a tour of your choice of location today.